Kim Bach . Org

I just discovered that Apple has launched a new section of the iTunes Store, called iTunes U – the U must be short for University.

Promising and FREE

My first impression is that iTunes U looks very, very promising.

iTunes U features video and audio lectures, lecture notes etc. from major US universities, like MIT; for instance an entire course on “Electromagnetism” from MIT with titles like “What holds our world together?…”, all organised in the familiar iTunes Store.

And the best is that the content is FREE – yes FREE.

Where are the Danish Us?

So when will we get content from Danish Universities on iTunes U? I’m not optimistic!

The reason I’m pessimistic, is the ongoing debate over “e-Learning” in Denmark. As usually, when it comes to anything remotely related to ICT, the debate is mostly about technology and ICT-skills.

STOP TALKING! Get producing!

I say: STOP TALKING: Get the infrastructure in place, and you can immediately begin producing and distributing lecture notes, audio and video content. It requires almost no ICT-skills to use an application like iTunes – all students has the skills to do so today.

Later on, more advanced e-Learning applications could be made, even though I doubt that they’ll ever work – I’m a firm believer in the fact that you’ll never be able to replace the teacher, and with the infrastructure in place, we can all become teachers as well as students.

Benefits of partnering with a commercial infrastructure provider

A major benefit of partnering with a commercial infrastructure provider like iTunes Store, is that it removes the hassles of making the technology work from the institutions, leaving them to worry about what they do best, producing content.

I’m sure that the content offered on iTunes U is available elsewhere, and that there are downsides to trust Apple with distributing the content, most likely in their proprietary formats, but the convenience of having it all show up in iTunes, which makes it so easy to access the content, and have it synced to the iPod, means that I can live with it – for now.

Despite concerns iTunes U is a wake-up call

I realise that Apple also is doing this to draw traffic to the iTunes Store, and to sell more iPods, Macs and Apple TVs, iTunes U is actually one of the biggest selling points for Apple TV I’ve seen so far.

Despite my concerns over iTunes U, it remains a great initiative – they’re getting so many things right – and it’s my hope that it will serve as an inspiration to the Danish Educational System: WAKE UP!

As you might have noticed, I attended the reboot “(un)conference” in Copenhagen last week, and it was great.

I’d like to draw your attention to the feature “Rebooting the Web 2.0 age” on reboot 9 that BBC ran during the “(un)conference”.

Here’s a quote from the article:

The future of the web is being debated at Reboot 9.0, a leading European grassroots technology and design conference in Copenhagen.

But…”oh-my-two-dot-oh-NO” they’re using the “two-dot-O-M-G” dreaded “two-dot-oh-YEAH” word…

The big question here for the start-ups and opinion formers is how to use Web 2.0’s focus on community to build the next generation of web tools and become Europe’s Web 2.0 poster child.

I guess I can forgive the BBC, since the feature is “more than decent” , and they capture some of the spirit of reboot in this quote:

This year’s conference theme is Human? with many speakers grappling with such deep philosophical queries as what it means to be human. One session was called Humanism 101.

Understanding human behaviour and how to adapt those behaviours to technology and the web rather than the reverse is rare for technology devotees.

And Last.fm deserves all the love in the world, iTunes might never know what hit them.

However, it is no surprise as the big subject in the bars and on the grass outside was this week’s sale of London social software music service Last.fm.

Its creator Martin Stiskel, explaining why US broadcaster CBS would want to buy a music preference tool said: “They want to move from a content company to an audience company, giving the audiences control and learning from this and that’s why Last.fm was their choice.”

I’m nominating Last.fm for the price of being the “greatest service on the planet”, even though it makes it look like I have absolutely no taste in music – is it about time to get more discriminating, and start “acting my age, not my shoesize” – nah some people have actually expressed love for my personal radiostation , and I get shouts like this:

Du er på alder med min far, men jeres musiksmag ligger usandsynligt langt fra hinanden. Det er meget godt klaret! Respekt herfra

(translation from Danish: You’re the age of my father, but your taste in music is unbelievably far from each others. That’s well done! Respect ).

I just joined the new google groups (e.g. mailinglist), called rebooters.

The purpose of the group, is to have a “permanent backchannel” for the reboot (un)conference, since backchannels, like the Jaiku backchannel from reboot9, has a tendency to “die”.

The mailing list has the following description:

Missing the brainshift experienced from talking to all the brilliant rebooters? Keep the conversation going between reboots here…

It’s a good idea – that would have been even better, if it was set up, officially, through the reboot website, but because website technologies change all the time, the use of a relatively low-tech solution, like a mailing-list, is a not as bad an idea as it sounds – e-mail still is “the lowest common denominator”.

This might help to avoid the frustrations I experienced, when I learned that the “reboot 8” site had it’s URLs changed, making it appear that a lot of information from 2006, had either been lost, or, at best, made (too) difficult to locate.

“I want my Permalinks”, and I’m looking forward to the continued discussions and next year, where I suggest that the organisers make away with the “Wired style dot-oh-NO” numbering scheme, and just calls the event “reboot”!

Some background

“Reboot” is, according to the website:

[...]a community event for the practical visionaries who are at the intersection of digital technology and change all around us[...]

Reboot usually takes place end May/start June, in Copenhagen Denmark.